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An exchange on “The Future of Public Diplomacy in Brazil” (March, 2013)

Sent: Sunday, May 26, 2013 10:34 PM
Subject: Blair Rapalyea’s Article in “American Diplomacy”

Bill, I just read your student Blair Rapalyea’s article “The Future of  U.S. Public Diplomacy in Brazil” and found it both interesting and  well researched. My interest was piqued by the fact that in “Communicating with the World” I included a case study, “Practicing  Public Diplomacy in Brazil.” What a difference 40 years make in that practice!! Congratulations to Blair, and regards to you, Tom

(Hans Tuch, Career Minister (ret), Ed)


Sent :May 27, 2013 9:48:41 AM EDT

Dear Tom,
Thanks for your note. I will send it on to Blair.  She will be very pleased because your book was on my required reading list so she knows your name well.

Your book is a classic. After all these years, it still holds up as the best single source on public diplomacy and especially on field operations. I depend on it in my teaching. For my students I focus what PD practitioners do at embassies and there is no single book that captures that better than yours. I am sure it will have many more years despite the changes that are taking place in the practice of public diplomacy.

Best regards, Bill

(Ambassador William Rugh (ret), Ed)

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